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    <loc>https://www.julieellis.ca/podcast</loc>
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    <lastmod>2025-12-20</lastmod>
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    <loc>https://www.julieellis.ca/podcast/five-lessons-fifty-episodes</loc>
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    <priority>0.5</priority>
    <lastmod>2025-11-13</lastmod>
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      <image:title>Podcast - 51. Looking Back, Moving Forward: 5 Lessons from 50 Episodes - EPISODE 51</image:title>
      <image:caption>We mark 51 episodes of Figure 8 by pausing to extract five lessons from fifty conversations with women who scaled, exited, and reinvented. We share what changed for us, why belief work precedes strategy, and how purpose and profit move together when you lead in public. You can grab the Big Gorgeous Goals book and workbook bundle here!</image:caption>
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      <image:title>Podcast - 51. Looking Back, Moving Forward: 5 Lessons from 50 Episodes</image:title>
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      <image:title>Podcast - 51. Looking Back, Moving Forward: 5 Lessons from 50 Episodes</image:title>
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    <loc>https://www.julieellis.ca/podcast/financial-strategy-meets-entrepreneurship-tracey-lundell</loc>
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    <priority>0.5</priority>
    <lastmod>2025-11-09</lastmod>
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      <image:title>Podcast - 50. Financial Strategy Meets Entrepreneurship with Tracey Lundell - EPISODE 50</image:title>
      <image:caption>Tracy Lundell shares her journey from banking to entrepreneurship, revealing how she built a wealth management company that breaks industry norms while providing better client service.</image:caption>
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      <image:title>Podcast - 50. Financial Strategy Meets Entrepreneurship with Tracey Lundell</image:title>
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    <image:image>
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      <image:title>Podcast - 50. Financial Strategy Meets Entrepreneurship with Tracey Lundell</image:title>
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    <image:image>
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      <image:title>Podcast - 50. Financial Strategy Meets Entrepreneurship with Tracey Lundell</image:title>
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  <url>
    <loc>https://www.julieellis.ca/podcast/empowring-entrepreneurs-tarra-stubbins</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-16</lastmod>
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      <image:title>Podcast - 49. From Managing Rock Stars to Empowering Entrepreneurs with Tarra Stubbins - EPISODE 49</image:title>
      <image:caption>Tarra Stubbins shares insights from her journey managing rock stars to founding Take it Easy, a company providing executive assistants and chiefs of staff to entrepreneurs looking to scale their businesses.</image:caption>
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      <image:title>Podcast - 49. From Managing Rock Stars to Empowering Entrepreneurs with Tarra Stubbins</image:title>
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    </image:image>
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      <image:title>Podcast - 49. From Managing Rock Stars to Empowering Entrepreneurs with Tarra Stubbins</image:title>
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      <image:title>Podcast - 49. From Managing Rock Stars to Empowering Entrepreneurs with Tarra Stubbins</image:title>
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  <url>
    <loc>https://www.julieellis.ca/podcast/mindful-entrepreneurship-with-casey-carroll</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-02</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/ac4067af-0b55-4380-8f6c-8fb06cbc713a/Casey+Carroll+Social+Media+Graphic.png</image:loc>
      <image:title>Podcast - 48. Mindful entrepreneurship with Casey carroll - EPISODE 48</image:title>
      <image:caption>Casey Carroll shares her entrepreneurial journey through nonlinear career paths, balancing multiple businesses, and creating transformative experiences for clients through her holistic approach to business and branding.</image:caption>
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      <image:title>Podcast - 48. Mindful entrepreneurship with Casey carroll</image:title>
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      <image:title>Podcast - 48. Mindful entrepreneurship with Casey carroll</image:title>
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      <image:title>Podcast - 48. Mindful entrepreneurship with Casey carroll</image:title>
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  <url>
    <loc>https://www.julieellis.ca/podcast/counting-on-curiosity-jennifer-devine</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-21</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/f04ce3d5-5eb9-4e00-990b-7324c69af7f1/Jennifer+Devine+Social+Media+Graphic.png</image:loc>
      <image:title>Podcast - 47. Counting on Curiosity with Jennifer Devine - EPISODE 47</image:title>
      <image:caption>Jennifer Devine shares her journey from controller at a commercial real estate development firm to owner of an accounting and technology solutions business that provides outsourced accounting services to clients.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Podcast - 47. Counting on Curiosity with Jennifer Devine</image:title>
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    </image:image>
    <image:image>
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      <image:title>Podcast - 47. Counting on Curiosity with Jennifer Devine</image:title>
      <image:caption />
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 47. Counting on Curiosity with Jennifer Devine</image:title>
      <image:caption />
    </image:image>
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  <url>
    <loc>https://www.julieellis.ca/podcast/after-the-exit-living-leading-learning-forward-with-sarah-michelle-boes</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-04</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/56f7981d-feba-438a-819a-e5e85576c62d/Sarah+Michelle+Boes+Social+Media+Graphic.png</image:loc>
      <image:title>Podcast - 46. After the Exit: Living, Leading, and Learning Forward with Sarah Michelle Boes - EPISODE 46</image:title>
      <image:caption>Sarah Michelle Boes created and sold a multi-million dollar nurse practitioner test prep company before turning 30, only to face her newborn daughter's heart condition diagnosis just weeks after the acquisition. Her journey reveals how entrepreneurial success and personal crisis can intersect, forcing a profound reevaluation of what success truly means.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 46. After the Exit: Living, Leading, and Learning Forward with Sarah Michelle Boes</image:title>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 46. After the Exit: Living, Leading, and Learning Forward with Sarah Michelle Boes</image:title>
      <image:caption />
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 46. After the Exit: Living, Leading, and Learning Forward with Sarah Michelle Boes</image:title>
      <image:caption />
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  <url>
    <loc>https://www.julieellis.ca/podcast/scaling-a-photography-startup-to-10-million-with-jennifer-yeh</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-08-21</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/9d354fa7-fcf5-404b-a5c5-4737b56cc5ff/Jennifer+Yeh+Social+Media+Graphic.png</image:loc>
      <image:title>Podcast - 45. Scaling a Photography Startup to $10 Million with Jennifer Yeh - EPISODE 45</image:title>
      <image:caption>Jennifer Yeh, COO of Shoott, transformed her startup photography business from $800K to over $10M in revenue in just six years by expertly connecting photographers with busy families. She shares her journey of pivoting from targeting influencers to serving moms, navigating major challenges like iOS privacy changes, and maintaining company values while scaling across 60 cities.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 45. Scaling a Photography Startup to $10 Million with Jennifer Yeh</image:title>
      <image:caption />
    </image:image>
    <image:image>
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      <image:title>Podcast - 45. Scaling a Photography Startup to $10 Million with Jennifer Yeh</image:title>
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    </image:image>
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      <image:title>Podcast - 45. Scaling a Photography Startup to $10 Million with Jennifer Yeh</image:title>
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  <url>
    <loc>https://www.julieellis.ca/podcast/sticky-notes-and-mindset-shifts-an-entrepreneurs-transformation-with-lori-rogers</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-08-07</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/5124737f-56ae-4731-a945-127f73de835e/Lori+Rogers+Social+Media+Graphic.png</image:loc>
      <image:title>Podcast - 44. Sticky Notes and Mindset Shifts:                          An Entrepreneur's Transformation                       with Lori Rogers - EPISODE 44</image:title>
      <image:caption>Lori Rogers, president and co-founder of Rogers Marketing, shares her journey of implementing positive practices to overcome overwhelm and transform her business approach.</image:caption>
    </image:image>
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      <image:title>Podcast - 44. Sticky Notes and Mindset Shifts:                          An Entrepreneur's Transformation                       with Lori Rogers</image:title>
      <image:caption />
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      <image:title>Podcast - 44. Sticky Notes and Mindset Shifts:                          An Entrepreneur's Transformation                       with Lori Rogers</image:title>
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      <image:title>Podcast - 44. Sticky Notes and Mindset Shifts:                          An Entrepreneur's Transformation                       with Lori Rogers</image:title>
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  <url>
    <loc>https://www.julieellis.ca/podcast/from-clinical-practice-to-biotech-pioneer-with-dr-joan-fallon</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-24</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/ceaa75db-2e26-4305-b699-c53073dbde20/Joan+Fallon+Social+Media+Graphic.png</image:loc>
      <image:title>Podcast - 43. From Clinical Practice to Biotech Pioneer with Dr. Joan Fallon - EPISODE 43</image:title>
      <image:caption>Dr. Joan Fallon shares her journey from clinical practice to founding Curemark, a biotech company developing novel therapies for Autism based on her discovery of enzyme deficiencies in children with the condition. Her innovative approach challenges traditional pharmaceutical development by addressing the physiological root causes of Autism rather than just treating symptoms.</image:caption>
    </image:image>
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      <image:title>Podcast - 43. From Clinical Practice to Biotech Pioneer with Dr. Joan Fallon</image:title>
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    </image:image>
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      <image:title>Podcast - 43. From Clinical Practice to Biotech Pioneer with Dr. Joan Fallon</image:title>
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    </image:image>
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      <image:title>Podcast - 43. From Clinical Practice to Biotech Pioneer with Dr. Joan Fallon</image:title>
      <image:caption />
    </image:image>
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  <url>
    <loc>https://www.julieellis.ca/podcast/pivoting-with-purpose-learning-to-leverage-unlikely-skills-with-shari-cedar</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-07-10</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/6e86e702-5e59-4075-8a48-e4990e255816/Podcast+Guest+Cover+%28save%29+%2812%29.png</image:loc>
      <image:title>Podcast - 42.  Pivoting with Purpose: Learning To Leverage Unlikely Skills with Shari Cedar - EPISODE 42</image:title>
      <image:caption>Shari Cedar's remarkable career pivot reveals how seemingly unrelated skills can become your greatest business assets. In this episode of Figure 8, we discover the unconventional journey from TV production to becoming CEO of AK Building Services-- a major commercial janitorial company in Florida that Shari co-owns with her husband Mark.</image:caption>
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      <image:title>Podcast - 42.  Pivoting with Purpose: Learning To Leverage Unlikely Skills with Shari Cedar</image:title>
      <image:caption />
    </image:image>
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      <image:title>Podcast - 42.  Pivoting with Purpose: Learning To Leverage Unlikely Skills with Shari Cedar</image:title>
      <image:caption />
    </image:image>
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      <image:title>Podcast - 42.  Pivoting with Purpose: Learning To Leverage Unlikely Skills with Shari Cedar</image:title>
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  <url>
    <loc>https://www.julieellis.ca/podcast/growing-a-million-dollar-wellness-brand-through-crisis-with-amber-briggle</loc>
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    <priority>0.5</priority>
    <lastmod>2025-07-05</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/99ee7f24-f98e-41ae-bba0-13253b40235c/Podcast+Guest+Cover+%28save%29+%2811%29.png</image:loc>
      <image:title>Podcast - 41. Growing a Million-Dollar Wellness Brand Through Crisis with Amber Briggle - EPISODE 41</image:title>
      <image:caption>Amber Briggle shares her inspiring journey from hands-on massage therapist to CEO of Soma Massage Therapy, a business that has grown to two locations grossing over a million dollars annually with plans to franchise nationwide.</image:caption>
    </image:image>
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      <image:title>Podcast - 41. Growing a Million-Dollar Wellness Brand Through Crisis with Amber Briggle</image:title>
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    </image:image>
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      <image:title>Podcast - 41. Growing a Million-Dollar Wellness Brand Through Crisis with Amber Briggle</image:title>
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    <image:image>
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      <image:title>Podcast - 41. Growing a Million-Dollar Wellness Brand Through Crisis with Amber Briggle</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/scaling-your-business-beyond-media-with-denise-bedell</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-06-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/328ec5ee-d201-4634-95ed-4053dbba49a8/Denise+Bedell+Figure+8+Podcast</image:loc>
      <image:title>Podcast - 40. Scaling Your Business Beyond Media with Denise Bedell - EPISODE 40 Denise Bedell shares her journey pivoting from media to entrepreneurship as the founder of Content Innovo, helping businesses share their content and tell stories worldwide.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 40. Scaling Your Business Beyond Media with Denise Bedell</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 40. Scaling Your Business Beyond Media with Denise Bedell</image:title>
      <image:caption />
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 40. Scaling Your Business Beyond Media with Denise Bedell</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/legacy-to-leadership-transforming-mission-critical-business-with-ania-aliev</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-06-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/3084d165-004a-4956-bcd8-d918d298bd83/Ania+Aliev+Social+Media+Graphic.png</image:loc>
      <image:title>Podcast - 39. Legacy to Leadership: Transforming a Mission-Critical Business with Ania Aliev - EPISODE 39 Ania Aliev shares her journey of entrepreneurship through acquisition, transforming Life Support Systems from a paper-based business into a digital operation with growth potential. Her story demonstrates the importance of careful change management and maintaining mission-critical services while modernizing operations.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 39. Legacy to Leadership: Transforming a Mission-Critical Business with Ania Aliev</image:title>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 39. Legacy to Leadership: Transforming a Mission-Critical Business with Ania Aliev</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 39. Legacy to Leadership: Transforming a Mission-Critical Business with Ania Aliev</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/designing-your-ideal-life-the-leveraged-business-model-with-fabienne-fredrickson</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-05-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/82b87219-059b-4f98-ba54-15e67c8ec938/Fabienne+Fredrickson+Social+Media+Graphic.png</image:loc>
      <image:title>Podcast - 38. Designing Your Ideal Life:                                        The Leveraged Business Model with             Fabienne Fredrickson - EPISODE 38 Fabienne Fredrickson shares how solo business owners can make powerful impact with their work while creating time for rest, joy, and pleasure. She reveals the framework she used to grow her business by 538% in just three years.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 38. Designing Your Ideal Life:                                        The Leveraged Business Model with             Fabienne Fredrickson</image:title>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 38. Designing Your Ideal Life:                                        The Leveraged Business Model with             Fabienne Fredrickson</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 38. Designing Your Ideal Life:                                        The Leveraged Business Model with             Fabienne Fredrickson</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/from-daycares-to-dynasties-with-victoria-sopik</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-05-29</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/a27b1bc9-7e62-46dd-97fe-0e989f09f394/Podcast+Guest+Cover+%28save%29+%289%29.png</image:loc>
      <image:title>Podcast - 37. From Daycares to Dynasties with Victoria Sopik - EPISODE 37 Victoria Sopik shares her journey from founding Kids &amp; Company to growing it into a childcare empire with over 150 locations across North America while disrupting corporate childcare services and raising eight children of her own.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 37. From Daycares to Dynasties with Victoria Sopik</image:title>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 37. From Daycares to Dynasties with Victoria Sopik</image:title>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 37. From Daycares to Dynasties with Victoria Sopik</image:title>
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    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/the-art-of-business-delegation-with-marla-coffin</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/f2516eef-1187-4f0a-8c4e-a7afbb7d4ea8/Podcast+Guest+Cover+%28save%29+%288%29.png</image:loc>
      <image:title>Podcast - 36. The Art of Business Delegation with Marla Coffin - EPISODE 36 Marla Coffin has cracked the code, creating six vertically integrated companies while stepping back to focus purely on strategy and growth. In this episode, she reveals how she built and stepped back from six vertically integrated businesses to focus on strategy and growth while others handle daily operations.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 36. The Art of Business Delegation with Marla Coffin</image:title>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 36. The Art of Business Delegation with Marla Coffin</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 36. The Art of Business Delegation with Marla Coffin</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/navigating-challenges-womens-health-and-business</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1bbe97c5-9a11-47ac-a8eb-d1562e608506/Podcast+Guest+Cover+%28save%29+%287%29.png</image:loc>
      <image:title>Podcast - 35. Navigating Challenges in Women’s Health and Business - EPISODE 35 Engaging women entrepreneurs and health advocates, our latest episode features Aeryon Ashlie, founder of Aeryon Wellness. We delved into the importance of NPN certifications and supporting Canadian products, navigating business challenges, and empowering women through education.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 35. Navigating Challenges in Women’s Health and Business</image:title>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 35. Navigating Challenges in Women’s Health and Business</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 35. Navigating Challenges in Women’s Health and Business</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/why-female-founders-thrive</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-03-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/da76ae9d-f0d0-4fd8-9b9f-41c9b74648b8/Podcast+Guest+Cover+%28save%29+%286%29.png</image:loc>
      <image:title>Podcast - 34. Why Female Founders Thrive: Lessons from the Frontlines - EPISODE 34 Jess Schultz, the founder and CEO of Amplify Group, shares her unique journey from finance to entrepreneurship. She emphasizes the value of support and progressive networks for women in business.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 34. Why Female Founders Thrive: Lessons from the Frontlines</image:title>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 34. Why Female Founders Thrive: Lessons from the Frontlines</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 34. Why Female Founders Thrive: Lessons from the Frontlines</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/building-a-sweet-business</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-03-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/edc39c6e-44e1-4ed8-914e-fda7933e1afb/Figure+8+Steph+Sellers+Graphic.png</image:loc>
      <image:title>Podcast - 33. Building a Sweet Business: How Cookies &amp;amp; Dreams Scaled from Local to Nationwide - EPISODE 33 In this episode, we dive into the inspiring journey of Steph Sellers, founder of Cookies and Dreams, and her mission to spread joy through gourmet cookies. As she navigates the ups and downs of entrepreneurship, she shares valuable insights into building community connections and the realities of running a successful business.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 33. Building a Sweet Business: How Cookies &amp;amp; Dreams Scaled from Local to Nationwide</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 33. Building a Sweet Business: How Cookies &amp;amp; Dreams Scaled from Local to Nationwide</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 33. Building a Sweet Business: How Cookies &amp;amp; Dreams Scaled from Local to Nationwide</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/revolutionizing-recruitment-unlocking-human-potential</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-02-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/177c8f55-c3b0-4364-999d-6606212a15c1/Podcast+Guest+Cover+%28save%29+%282%29.png</image:loc>
      <image:title>Podcast - 32. Revolutionizing Recruitment and Unlocking Human Potential - EPISODE 32 Caitlin McGregor’s journey as the founder of Plum transforms the hiring landscape by embracing data to reveal innate talents rather than relying on traditional resumes. The episode explores how technology and behavioural data can help businesses thrive while ensuring that employees are matched with roles that allow them to flourish.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 32. Revolutionizing Recruitment and Unlocking Human Potential</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 32. Revolutionizing Recruitment and Unlocking Human Potential</image:title>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 32. Revolutionizing Recruitment and Unlocking Human Potential</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/kristi-herold-building-community-through-sports-and-play</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-02-25</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/6afe32f0-e65f-4fa8-82d2-8870e7954848/Podcast+Guest+Cover+%28save%29+%281%29.png</image:loc>
      <image:title>Podcast - 31. Kristi Herold: Building Community Through Sports and Play - EPISODE 31 This conversation with Kristi Herold illustrates how play can be a transformative force in both personal and professional realms. With insights into her journey, the evolution of JAM, and the impact of recreational play on workplace culture, this episode offers valuable lessons on community and joy in entrepreneurship.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 31. Kristi Herold: Building Community Through Sports and Play</image:title>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 31. Kristi Herold: Building Community Through Sports and Play</image:title>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 31. Kristi Herold: Building Community Through Sports and Play</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/jacqueline-sava-building-soak-wash-brand</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/c07016e4-79e9-4a0d-b2d4-007b75fd7749/Podcast+Guest+Cover+%28save%29.png</image:loc>
      <image:title>Podcast - 30. Jacqueline Sava: Building the Soak Wash Brand - EPISODE 30 This episode highlights Jacqueline Sava's inspiring journey as the founder of Soak Wash, revealing her innovative approach to creating a product that cares for delicate clothing while prioritizing sustainability. She discusses education's role in fostering consumer relationships and navigating the challenges of entrepreneurship over nearly two decades of business.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 30. Jacqueline Sava: Building the Soak Wash Brand</image:title>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 30. Jacqueline Sava: Building the Soak Wash Brand</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 30. Jacqueline Sava: Building the Soak Wash Brand</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/lori-weir-scaling-for-success-in-fintech</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/eddc2b65-9720-4088-8a0d-b233365b007a/Podcast+Guest+Cover+%28save%29+%281%29.png</image:loc>
      <image:title>Podcast - 29. Lori Weir: Scaling for Success in FinTech - EPISODE 29 Lori shares her experiences scaling a tech company, the importance of securing funding, and the challenges of constant innovation. Despite being based in New Brunswick, away from major financial hubs, Four Eyes has successfully attracted talent and contributed to the local innovation economy. Lori emphasizes the value of aligning skills with vision and making informed decisions to scale effectively.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 29. Lori Weir: Scaling for Success in FinTech</image:title>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 29. Lori Weir: Scaling for Success in FinTech</image:title>
      <image:caption />
    </image:image>
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      <image:title>Podcast - 29. Lori Weir: Scaling for Success in FinTech</image:title>
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    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/julie-ellis-make-2025-your-best-year</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/c675233d-7d82-46b8-b7bb-8fe1e237bd14/Podcast+Guest+Cover+%28save%29-3.png</image:loc>
      <image:title>Podcast - 28. Julie Ellis: Make 2025 Your BEST Year - EPISODE 28 What if you could transform your biggest dreams into tangible achievements? Join me, Julie Ellis, as we journey through the art of setting and conquering big, gorgeous goals in a solo episode of Figure Eight. Drawing from my book "Big, Gorgeous Goals," I share actionable tools to help you turn ambitions into reality. Together, we'll explore the importance of aligning goals with personal purpose, making space for creativity, and embracing the urgency to redefine our paths. Discover how to manage to-do lists and embrace SMART goals, all while keeping your energy levels high, even on the toughest days.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 28. Julie Ellis: Make 2025 Your BEST Year</image:title>
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      <image:title>Podcast - 28. Julie Ellis: Make 2025 Your BEST Year</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 28. Julie Ellis: Make 2025 Your BEST Year</image:title>
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  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/kelsey-kitsch</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-12-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/8b544b5d-cbcd-45f4-957a-b8cbff7af30b/Podcast+Guest+Cover+%28save%29-2.png</image:loc>
      <image:title>Podcast - 27. Unlocking Potential with Kelsey Kitsch - EPISODE 27 Kelsey Kitsch’s journey showcases bold decision-making and adaptability. From Ivy Business School to ventures in land development and psychedelic research, her “why not try?” mindset highlights the value of seizing opportunities and aligning passions with skills. By navigating challenges with resilience, she offers inspiration and practical wisdom for aspiring entrepreneurs.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 27. Unlocking Potential with Kelsey Kitsch</image:title>
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      <image:title>Podcast - 27. Unlocking Potential with Kelsey Kitsch</image:title>
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      <image:title>Podcast - 27. Unlocking Potential with Kelsey Kitsch</image:title>
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    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/dr-dionne-laslo-baker</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-12-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/7df5bbdc-398d-4141-9991-bcd9a7c99457/Podcast+Guest+Cover+%28save%29.png</image:loc>
      <image:title>Podcast - 26. Dr. Dionne Laslo-Baker:  Trailblazing Organic Snacks - EPISODE 25</image:title>
      <image:caption>In this episode, Julie interviews Dr. Dionne Laslo-Baker, founder of DeeBee's Organics. Dionne shares her journey from a career in maternal-fetal toxicology to creating a successful organic snack company. They discuss the challenges Dionne faced in the retail landscape, her innovative approach to product development, and the importance of customer feedback. Dionne also emphasizes the value of coaching and mentorship in overcoming self-doubt and fostering growth. The episode highlights the significance of resilience, community support, and continuous innovation in the entrepreneurial journey.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 26. Dr. Dionne Laslo-Baker:  Trailblazing Organic Snacks</image:title>
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    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 26. Dr. Dionne Laslo-Baker:  Trailblazing Organic Snacks</image:title>
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    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 26. Dr. Dionne Laslo-Baker:  Trailblazing Organic Snacks</image:title>
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    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/margaret-coons</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-11-19</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/a09b8d0c-de2b-48d3-8254-f7ddc88ad6b2/Podcast+Guest+Cover-5.png</image:loc>
      <image:title>Podcast - 25. Margaret Coons: On Scaling Nuts for Cheese - EPISODE 25</image:title>
      <image:caption>Margaret Coons, the innovative mind behind Nuts For Cheese, takes us through her inspiring entrepreneurial journey, from selling her artisanal vegan cheeses at a local farmer's market to conquering the grocery aisles across Canada and the U.S. Margaret shares her grassroots approach to retail, revealing the trials of negotiating listing fees and shelf space, and the valuable role supportive partners like Farm Boy have played in her success. You’ll gain insights into the grocery industry's complexities and learn how persistence and strategic partnerships can pave the way for business growth.</image:caption>
    </image:image>
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      <image:title>Podcast - 25. Margaret Coons: On Scaling Nuts for Cheese</image:title>
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    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 25. Margaret Coons: On Scaling Nuts for Cheese</image:title>
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    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 25. Margaret Coons: On Scaling Nuts for Cheese</image:title>
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    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/meghan-walker</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-11-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/b47bd70c-b0f5-48e6-991d-9650de40b778/Meghan+Walker+Podcast+grpahic.png</image:loc>
      <image:title>Podcast - 24. Meghan Walker: Learning to Fail Forward and Grow - EPISODE 24</image:title>
      <image:caption>This week’s guest, Dr. Meghan Walker, a successful naturopath and business strategist, shares her unique insights on the challenges faced by "reluctant entrepreneurs," those who find themselves in business not by choice but through a calling to make a difference. We promise you'll gain a deeper understanding of overcoming mindset hurdles and the vital shift from professional expertise to entrepreneurial savvy.</image:caption>
    </image:image>
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      <image:title>Podcast - 24. Meghan Walker: Learning to Fail Forward and Grow</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 24. Meghan Walker: Learning to Fail Forward and Grow</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 24. Meghan Walker: Learning to Fail Forward and Grow</image:title>
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    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/trena-white</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/5ff38c12-8933-418f-8a9e-d15a0deca730/Podcast+Guest+Cover+%288%29.png</image:loc>
      <image:title>Podcast - 23. Trena White of Page Two: Navigating the New Age of Publishing - EPISODE 23</image:title>
      <image:caption>In this episode, Julie converses with Trena White, co-founder and co-CEO of Page Two, a non-fiction book publishing firm. Trena shares her journey from traditional publishing to establishing Page Two, emphasizing the shift to a hybrid publishing model that offers authors greater creative control. Trena also shares advice on adaptability, collaboration, and strategic leadership to scale your business.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 23. Trena White of Page Two: Navigating the New Age of Publishing</image:title>
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    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 23. Trena White of Page Two: Navigating the New Age of Publishing</image:title>
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    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 23. Trena White of Page Two: Navigating the New Age of Publishing</image:title>
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    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/wendy-brookhouse</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/8fc6f306-1b57-4e1f-b0bc-b07a56b3623b/Podcast+Guest+Cover.png.png</image:loc>
      <image:title>Podcast - 22. Wendy Brookhouse: Helping Women Entrepreneurs Build Valuable Businesses - EPISODE 22</image:title>
      <image:caption>In this episode of "Figure Eight," Julie converses with Wendy Brookhouse, an independent financial advisor specializing in women entrepreneurs. Wendy discusses her journey, the challenges of starting her own practice, and her unique approach to financial advising. Wendy also highlights the necessity of having a clear financial plan and the right team to support business growth. This conversation provides valuable insights into entrepreneurship, emphasizing mindset shifts and strategic planning for long-term success.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1721153943789-SKGG6ILMVG79IZEEYYO3/Apple%2Bpodcasts%2Bfinal.jpg</image:loc>
      <image:title>Podcast - 22. Wendy Brookhouse: Helping Women Entrepreneurs Build Valuable Businesses</image:title>
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    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 22. Wendy Brookhouse: Helping Women Entrepreneurs Build Valuable Businesses</image:title>
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    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 22. Wendy Brookhouse: Helping Women Entrepreneurs Build Valuable Businesses</image:title>
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    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/robin-todd</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/36bd6c0a-dd8f-4dd4-9a8e-de73ac57613a/Podcast+Guest+Cover-2.png</image:loc>
      <image:title>Podcast - 21. Robin Todd: Journey of a leader - EPISODE 21</image:title>
      <image:caption>In this episode of "Figure Eight," Julie converses with Robin, a successful entrepreneur in the plumbing wholesale industry. Robin shares her journey from joining her father's business to purchasing and growing it to over $140 million in revenue. They discuss the challenges Robin faced, her lessons in financial management, and the importance of effective communication and leadership. Robin's story offers valuable insights and inspiration for women entrepreneurs, emphasizing resilience, strategic thinking, and the significance of a supportive team.</image:caption>
    </image:image>
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      <image:title>Podcast - 21. Robin Todd: Journey of a leader</image:title>
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    </image:image>
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      <image:title>Podcast - 21. Robin Todd: Journey of a leader</image:title>
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      <image:title>Podcast - 21. Robin Todd: Journey of a leader</image:title>
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    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/marcia-dawood</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-09-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/cc0e959d-f46d-4843-b353-b2597a7b2f9f/Marcia+Dawood+Figure+8.png.png</image:loc>
      <image:title>Podcast - 20. Marcia Dawood: Transforming the Funding Journey for Women Founders - EPISODE 20</image:title>
      <image:caption>Julie Ellis converses with Marcia Dawood about the funding challenges faced by women entrepreneurs. They discuss the importance of bootstrapping, strategic fundraising to avoid equity loss, and the trap of constant fundraising. Marcia highlights the disparity in venture capital funding for women and the need for more women to become angel investors.</image:caption>
    </image:image>
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      <image:title>Podcast - 20. Marcia Dawood: Transforming the Funding Journey for Women Founders</image:title>
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    </image:image>
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      <image:title>Podcast - 20. Marcia Dawood: Transforming the Funding Journey for Women Founders</image:title>
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    </image:image>
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      <image:title>Podcast - 20. Marcia Dawood: Transforming the Funding Journey for Women Founders</image:title>
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    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/jill-knittel</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-08-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/a85db00b-f017-49d3-ac77-9849e4873d45/Jill+Knittel+Figure+8.png</image:loc>
      <image:title>Podcast - 19. Jill Knittel: Transitioning from Day-to-Day Operations to Strategic Growth - EPISODE 19</image:title>
      <image:caption>Julie interviews Jill Knittel, the founder of JK Executive Strategies. Jill shares her nearly 30-year journey in the recruiting industry, emphasizing the importance of building deep client relationships and understanding company culture. This discussion covers the challenges of scaling a business, transitioning from day-to-day operations to strategic growth, and the role of technology and AI in streamlining processes. Jill also highlights how to foster a positive work culture through flexibility, accountability, and team-building initiatives.</image:caption>
    </image:image>
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      <image:title>Podcast - 19. Jill Knittel: Transitioning from Day-to-Day Operations to Strategic Growth</image:title>
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    </image:image>
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      <image:title>Podcast - 19. Jill Knittel: Transitioning from Day-to-Day Operations to Strategic Growth</image:title>
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    </image:image>
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      <image:title>Podcast - 19. Jill Knittel: Transitioning from Day-to-Day Operations to Strategic Growth</image:title>
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    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/erika-mackay</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-08-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/cd26deb4-fd0c-4118-8739-daf0fa69716e/Erika+MacKay+Figure+8+episode.png</image:loc>
      <image:title>Podcast - 18. Erika MacKay’s Niche for Design: How Workplace Wellness Supports Employees - EPISODE 18</image:title>
      <image:caption>In this episode, Julie interviews Erika MacKay, the founder and CEO of Niche for Design, about her journey in interior design and her focus on workspace wellness. They discuss the evolving office environment and Erika shares her experience of balancing entrepreneurship with maternity leave. Erika shares insights into creating healthy, productive workspaces and the challenges entrepreneurs face in maintaining business operations during significant life events.</image:caption>
    </image:image>
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      <image:title>Podcast - 18. Erika MacKay’s Niche for Design: How Workplace Wellness Supports Employees</image:title>
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      <image:title>Podcast - 18. Erika MacKay’s Niche for Design: How Workplace Wellness Supports Employees</image:title>
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    </image:image>
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      <image:title>Podcast - 18. Erika MacKay’s Niche for Design: How Workplace Wellness Supports Employees</image:title>
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    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/cari-kenzie</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-07-31</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/51f47b6b-9720-4b9f-a7be-059384bf4693/Cari+Kenzie+podcast+graphic.png</image:loc>
      <image:title>Podcast - 17. Cari Kenzie’s Journey of Resilience and Empowerment - EPISODE 17</image:title>
      <image:caption>Join Julie as she interviews Cari Kenzie, an entrepreneur and resilience coach, about growing and selling a multi-million dollar business, founding her leadership empowerment company iShft, and her journey of self-discovery after surviving the 2013 Boston Marathon bombing. Cari is full of insights about healing, intuition, and empowering others.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Podcast - 17. Cari Kenzie’s Journey of Resilience and Empowerment</image:title>
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    </image:image>
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      <image:title>Podcast - 17. Cari Kenzie’s Journey of Resilience and Empowerment</image:title>
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      <image:title>Podcast - 17. Cari Kenzie’s Journey of Resilience and Empowerment</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/tina-sue-moser</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-07-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/d17bcb16-c718-42d8-b307-5baf6581ccc1/Tina+Sue+Moser+Empowering+Entrepreneurs.png.png</image:loc>
      <image:title>Podcast - 16. Tina Sue Moser's Passion for Growth and Opportunity: Empowering Entrepreneurs - EPISODE 16</image:title>
      <image:caption>In this episode of the Figure Eight podcast, Julie converses with Tina Sue Moser, a former entrepreneur who sold her business and now partners at Cultivate Advisors. Tina recounts her journey from starting her business for flexibility as a mother, through the challenges of entrepreneurship, to successfully selling her company. She emphasizes the importance of strategic planning, financial literacy, and data-driven decision-making. Tina also discusses her role in advising other business owners, highlighting the emotional and strategic complexities of entrepreneurship and the fulfillment she finds in helping others grow their businesses.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692025-9TE0CZ7TD4BM64OGXNTD/Apple+podcasts+final.png</image:loc>
      <image:title>Podcast - 16. Tina Sue Moser's Passion for Growth and Opportunity: Empowering Entrepreneurs</image:title>
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      <image:title>Podcast - 16. Tina Sue Moser's Passion for Growth and Opportunity: Empowering Entrepreneurs</image:title>
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      <image:title>Podcast - 16. Tina Sue Moser's Passion for Growth and Opportunity: Empowering Entrepreneurs</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/sherry-shannon-vanstone</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-07-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1718903516772-UVCJXSA1ZVPAHK0B2KVH/Podcast+Guest+Cover+%285%29.png</image:loc>
      <image:title>Podcast - 15. Women Funding Women: Sherry Shannon-Vanstone is Closing the Venture Capital Gender Gap - EPISODE 15</image:title>
      <image:caption>In this episode of Figure Eight, Julie welcomes Sherry Shannon-Vanstone, US government mathematician turned award-winning Silicon Valley startup leader turned venture capital collective co-founder. Julie and Sherry discuss building inclusive work cultures, the complexities of launching a new data analytics venture, and Sherry's efforts to reduce the gender disparity in venture capital.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692025-9TE0CZ7TD4BM64OGXNTD/Apple+podcasts+final.png</image:loc>
      <image:title>Podcast - 15. Women Funding Women: Sherry Shannon-Vanstone is Closing the Venture Capital Gender Gap</image:title>
      <image:caption />
    </image:image>
    <image:image>
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      <image:title>Podcast - 15. Women Funding Women: Sherry Shannon-Vanstone is Closing the Venture Capital Gender Gap</image:title>
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      <image:title>Podcast - 15. Women Funding Women: Sherry Shannon-Vanstone is Closing the Venture Capital Gender Gap</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/tara-milburn</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-07-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/ff13262e-5e8b-45ee-9eeb-298a9b31f559/Podcast+Guest+Cover+%284%29.png</image:loc>
      <image:title>Podcast - 14. Purposeful Entrepreneurship: Tara Milburn and Ethical Swag - EPISODE 14</image:title>
      <image:caption>Join us for another episode of Figure Eight where Julie talks with Tara Milburn, the founder and CEO of Ethical Swag. Tara recounts the challenges of promoting sustainable products in a traditionally non-sustainable industry, the decision to become a B Corp, and building a remote, geographically diverse team.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Podcast - 14. Purposeful Entrepreneurship: Tara Milburn and Ethical Swag</image:title>
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    </image:image>
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      <image:title>Podcast - 14. Purposeful Entrepreneurship: Tara Milburn and Ethical Swag</image:title>
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      <image:title>Podcast - 14. Purposeful Entrepreneurship: Tara Milburn and Ethical Swag</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/jenn-harper</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-06-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/4071d061-7691-46aa-8ad9-9603a1f2a1bc/Jenn+Harper+EP+Cover.png</image:loc>
      <image:title>Podcast - 13. Jenn Harper and Cheekbone Beauty: Using Business To Do Good In The World - EPISODE 13</image:title>
      <image:caption>Sustainability in beauty is not just a trend; it's a responsibility. In conversation with the award-winning Jenn Harper, founder of Cheekbone Beauty, we explored the innovation behind sustainable beauty.  From establishing an Indigenous innovation lab blending traditional wisdom with modern science, to creating eco-friendly, biodegradable beauty products and appearing on Dragon's Den, Cheekbone Beauty is redefining what it means to be a beauty brand with a conscience.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692025-9TE0CZ7TD4BM64OGXNTD/Apple+podcasts+final.png</image:loc>
      <image:title>Podcast - 13. Jenn Harper and Cheekbone Beauty: Using Business To Do Good In The World</image:title>
      <image:caption />
    </image:image>
    <image:image>
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      <image:title>Podcast - 13. Jenn Harper and Cheekbone Beauty: Using Business To Do Good In The World</image:title>
      <image:caption />
    </image:image>
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      <image:title>Podcast - 13. Jenn Harper and Cheekbone Beauty: Using Business To Do Good In The World</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/tonia-jahshan</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-05-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/f2d2c1f3-7903-45fe-891d-78858cc1677e/Tonia+Jahshan+Guest+Cover.png</image:loc>
      <image:title>Podcast - 12. Brewing Success: Tonia Jahshan's Sipology, From Tea to Wellness - EPISODE 12</image:title>
      <image:caption>Ever wondered how to juggle the hats of entrepreneur, mother, and partner? Tonia Jahshan, Julie's guest on Figure 8, shared her incredible story of growing Steeped Tea (now Sipology), from a one-woman operation to appearing on Dragon's Den to being a regular on the PROFIT 500 Canada's Fastest-Growing Companies list.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692025-9TE0CZ7TD4BM64OGXNTD/Apple+podcasts+final.png</image:loc>
      <image:title>Podcast - 12. Brewing Success: Tonia Jahshan's Sipology, From Tea to Wellness</image:title>
      <image:caption />
    </image:image>
    <image:image>
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      <image:title>Podcast - 12. Brewing Success: Tonia Jahshan's Sipology, From Tea to Wellness</image:title>
      <image:caption />
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      <image:title>Podcast - 12. Brewing Success: Tonia Jahshan's Sipology, From Tea to Wellness</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/anna-vija-mcclain</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-05-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/378a2c3f-a9ca-4e22-8949-8a89699f19b3/Podcast+Guest+Cover+%283%29.png</image:loc>
      <image:title>Podcast - 11. Scaling Yourself While Scaling Your Business: Anna-Vija McClain’s Growth Journey - EPISODE 11</image:title>
      <image:caption>Did you know that systems, processes, and delegation are essential to scaling your business? Ten years after accidentally starting her business, Anna-Vija McClain and her team have helped hundreds of business owners scale and grow their brands. Julie and Anna-Vija discuss business scalability, strong systems for delegation, and stepping into the CEO role.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692025-9TE0CZ7TD4BM64OGXNTD/Apple+podcasts+final.png</image:loc>
      <image:title>Podcast - 11. Scaling Yourself While Scaling Your Business: Anna-Vija McClain’s Growth Journey</image:title>
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    </image:image>
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      <image:title>Podcast - 11. Scaling Yourself While Scaling Your Business: Anna-Vija McClain’s Growth Journey</image:title>
      <image:caption />
    </image:image>
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      <image:title>Podcast - 11. Scaling Yourself While Scaling Your Business: Anna-Vija McClain’s Growth Journey</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/erica-paolicelli</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-04-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/d95a5b45-2454-43e7-87e1-ea596da7d307/Podcast+Guest+Cover+%282%29.png</image:loc>
      <image:title>Podcast - 10. Erica Paolicelli and Three Brothers Winery's Story of Resilience and Adaptability - EPISODE 10</image:title>
      <image:caption>Imagine reinventing your business so it can survive the pandemic and then the next year, navigating the chaos of a total loss fire on your business property. In this week's episode of Figure Eight, Three Brothers Winery partner Erica Paolicelli discusses the critical importance of resilience, ambitious adaptability, and a solid disaster plan.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692025-9TE0CZ7TD4BM64OGXNTD/Apple+podcasts+final.png</image:loc>
      <image:title>Podcast - 10. Erica Paolicelli and Three Brothers Winery's Story of Resilience and Adaptability</image:title>
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      <image:title>Podcast - 10. Erica Paolicelli and Three Brothers Winery's Story of Resilience and Adaptability</image:title>
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      <image:title>Podcast - 10. Erica Paolicelli and Three Brothers Winery's Story of Resilience and Adaptability</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/alyssa-kerbel</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-04-11</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/e867676a-b304-4d92-96db-345272f5ee70/Alyssa+Kerbel.png</image:loc>
      <image:title>Podcast - 9. Entrepreneurship, Fulfillment and Purpose with Alyssa Kerbel - EPISODE 9</image:title>
      <image:caption>Alyssa Kerbel, the founder of mini mioche, built her business on sustainable, ethical practices and when the time was right, exited mini mioche in order to continue making the impact she craved. Success isn't one-size-fits-all and Alyssa and Julie discuss how redefining success to align with personal values can lead to fulfilling work that goes beyond profits.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692025-9TE0CZ7TD4BM64OGXNTD/Apple+podcasts+final.png</image:loc>
      <image:title>Podcast - 9. Entrepreneurship, Fulfillment and Purpose with Alyssa Kerbel</image:title>
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    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 9. Entrepreneurship, Fulfillment and Purpose with Alyssa Kerbel</image:title>
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      <image:title>Podcast - 9. Entrepreneurship, Fulfillment and Purpose with Alyssa Kerbel</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/mandy-friend-gigliotti</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-04-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/d271564c-a5f4-4693-aa33-a5da11ff60be/Podcast+Guest+Cover+%281%29.png</image:loc>
      <image:title>Podcast - 8. Mandy Friend Gigliotti: Scaling Up By Building Multiple Businesses - EPISODE 8</image:title>
      <image:caption>Ever wondered how a former Team Canada lacrosse player turns into a thriving entrepreneur? In Julie's conversation with Mandy Friend Gigliotti, they unpack her fascinating transition from athletics to real estate mogul to being the owner of multiple successful businesses.  Julie and Mandy discuss starting businesses in diverse industries, seeking industry knowledge from those who have done it before, and learning team leadership.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Podcast - 8. Mandy Friend Gigliotti: Scaling Up By Building Multiple Businesses</image:title>
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    </image:image>
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      <image:title>Podcast - 8. Mandy Friend Gigliotti: Scaling Up By Building Multiple Businesses</image:title>
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    </image:image>
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      <image:title>Podcast - 8. Mandy Friend Gigliotti: Scaling Up By Building Multiple Businesses</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/marnie-rabinovitch-consky</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-03-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/2e4ebddf-09b2-4274-a467-f64fa7aa4699/Podcast+Guest+Cover_png.png</image:loc>
      <image:title>Podcast - 7. Marnie Rabinovitch Consky's Thigh Society: Redefining Comfort, One Leg at a Time - EPISODE 7</image:title>
      <image:caption>Ever dealt with that annoying thigh chafing? Julie had a heart-to-heart with Marnie Rabinovitch Consky, Founder and CEO of Thigh Society, who turned her personal struggle into a thriving business. In this episode of Figure Eight, Julie and Marnie discuss rejecting diet culture, the power of focusing on a single product, and scaling a remote-work team.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692025-9TE0CZ7TD4BM64OGXNTD/Apple+podcasts+final.png</image:loc>
      <image:title>Podcast - 7. Marnie Rabinovitch Consky's Thigh Society: Redefining Comfort, One Leg at a Time</image:title>
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    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692233-G9TG1Y4SM6R5XSBTZ6V7/spotify+final.png</image:loc>
      <image:title>Podcast - 7. Marnie Rabinovitch Consky's Thigh Society: Redefining Comfort, One Leg at a Time</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1707938692981-H22HA8R866PQZOLZS9K1/yt_logo_mono_light.png</image:loc>
      <image:title>Podcast - 7. Marnie Rabinovitch Consky's Thigh Society: Redefining Comfort, One Leg at a Time</image:title>
      <image:caption />
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/podcast/gina-schaefer</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-03-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/0855836c-8a1b-4258-b94f-ba4e52607a05/Gina+Schaefer.PNG</image:loc>
      <image:title>Podcast - 6. Gina Schaefer’s Recovery Hardware: Culture, Values, and Doing the Unexpected - EPISODE 6</image:title>
      <image:caption>From hiring previously incarcerated folks and those in addiction recovery to implementing an Employee Stock Ownership Plan (ESOP), Gina Schaefer's story of entrepreneurship demonstrates what it can look like to understand and support the community you serve. Join Julie and Gina for a masterclass in resilience, adaptability, and community-centric business strategies.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Podcast - 6. Gina Schaefer’s Recovery Hardware: Culture, Values, and Doing the Unexpected</image:title>
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      <image:title>Podcast - 6. Gina Schaefer’s Recovery Hardware: Culture, Values, and Doing the Unexpected</image:title>
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    <loc>https://www.julieellis.ca/podcast/hillary-parnell</loc>
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    <lastmod>2024-02-15</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/91556f99-f267-4d31-a90c-e16566b46fb3/Hillary+Parnell.png</image:loc>
      <image:title>Podcast - 5. Hillary Parnell on Leadership and Expansion in the Creative Arts - EPISODE 5</image:title>
      <image:caption>Let's talk about the art of transition – moving from doing to overseeing. It's a challenge many entrepreneurs, including Julie's guest Hillary Parnell, have had to face. Today on Figure Eight, Julie and Hillary discuss how she leveraged her dance studio space for multiple ventures, recognized the pivotal signs that it was time to upscale her business, and built the right mindset and team for success.</image:caption>
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      <image:title>Podcast - 5. Hillary Parnell on Leadership and Expansion in the Creative Arts</image:title>
      <image:caption />
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  <url>
    <loc>https://www.julieellis.ca/podcast/kristy-miller</loc>
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    <priority>0.5</priority>
    <lastmod>2024-02-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/87d5ef07-af12-489f-aa3b-1331e169d083/Podcast+Guest+Cover.jpg</image:loc>
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      <image:caption>Have you ever been branded a failure for choosing a path less traveled? On the latest episode of the Figure Eight podcast, Julie had the pleasure of chatting with Kristy Miller. Kristy shared her journey from dropping out of university to becoming the founder of The Scented Market. Despite the resistance, her unwavering determination and strong support system proved that success doesn't always follow a conventional script. Join Julie and Kristy as they discuss evolving team dynamics and strategies to align with the needs of a flourishing business, the art of hiring for brand wellness, and the tough decisions that spark monumental growth..</image:caption>
    </image:image>
    <image:image>
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      <image:title>Podcast - 4. From Kitchen Stove to Business Growth: Kristy Miller's Path to Entrepreneurial Success</image:title>
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  <url>
    <loc>https://www.julieellis.ca/podcast/jackie-dinsmore</loc>
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    <lastmod>2025-08-19</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1fef11ff-3ae6-4518-82af-579fa1257795/Jackie+Dinsmore.jpg</image:loc>
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      <image:caption>Did you know that mature entrepreneurs bring a wealth of diverse experiences to the table?  In this episode of Figure Eight, Jackie Dinsmore highlights the value of founders with life experience. Jackie and Julie also discuss how letting go of the helm to become an employee and eventually selling one's ownership requires adaptability and emotional preparedness. Her story provides invaluable lessons on the often-overlooked human side of business transactions.</image:caption>
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    <image:image>
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    <loc>https://www.julieellis.ca/podcast/nicole-mahoney</loc>
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    <lastmod>2024-02-15</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/b708e675-24f0-4f0d-b359-52b3a2927bed/Nicole+Mahoney.jpg</image:loc>
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      <image:caption>"Strategy is a marathon, not a sprint." This philosophy rings true in Julie's conversation with Nicole Mahoney, CEO of Break the Ice Media, as they delve into the long-term vision for her business.  In this conversation, Nicole discusses the significance of laying a robust foundation before embarking on major projects like a brand refresh. It's a reminder that strategic thinking and the ability to look beyond the day-to-day are what differentiate thriving businesses from the rest.</image:caption>
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    <loc>https://www.julieellis.ca/podcast/unleashing-women-entrepreneurs</loc>
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    <lastmod>2024-02-14</lastmod>
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      <image:caption>Ever wondered how a simple idea scribbled on a napkin can evolve into an eight-figure empire? In this introductory episode of the Figure Eight podcast, host Julie Ellis will take you through the incredible journey of Mabel's Labels and moving beyond it. From a light-bulb moment to the nail-biting experience of scaling up for major retail to the emotional journey of selling and stepping into an advisory role for other entrepreneurs, you’ll discover the reality of switching gears and the insights gained from both sides of the business fence.</image:caption>
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    <loc>https://www.julieellis.ca/blog/visibility-isnt-vanity</loc>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2026-02-26</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1706714836150-MXTMUXZ40QYU4T981LI2/Julie%27s+signature+%281%29.png</image:loc>
      <image:title>Blog - Mastering Strategic Planning for Entrepreneurs: Build a Roadmap to Success</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/how-rest-can-supercharge-your-entrepreneurial-goals</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/573838f6-e1cc-4473-aa37-acf674ccc688/entrepreneur+vacation.jpg</image:loc>
      <image:title>Blog - How Rest Can Supercharge Your Entrepreneurial Goals</image:title>
    </image:image>
    <image:image>
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      <image:title>Blog - How Rest Can Supercharge Your Entrepreneurial Goals - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/61a3b23b-d4b8-429c-811c-cfa1de8e54d7/work-life+balance+for+entrepreneurs.png</image:loc>
      <image:title>Blog - How Rest Can Supercharge Your Entrepreneurial Goals - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1706714836150-MXTMUXZ40QYU4T981LI2/Julie%27s+signature+%281%29.png</image:loc>
      <image:title>Blog - How Rest Can Supercharge Your Entrepreneurial Goals</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/new-skills-to-scale-your-business</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/7dbb2218-2983-4e10-9680-70ea82536e4e/brooke-cagle-g1Kr4Ozfoac-unsplash.jpg</image:loc>
      <image:title>Blog - Letting Go is the Hardest Part</image:title>
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      <image:title>Blog - Letting Go is the Hardest Part</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/christian-dior-goal-setting</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/0535c623-78dd-442b-87dc-eb00726da6f4/Galerie+Dior+in+Paris+1.jpg</image:loc>
      <image:title>Blog - What If You Only Had a Decade? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/a6c98d1c-dce7-4935-b5bd-d79fe6e6638c/IMG_4849.JPG</image:loc>
      <image:title>Blog - What If You Only Had a Decade? - Christian Dior founded his fashion house in 1946, and by the time of his unexpected death in 1957, just 11 years later, he had revolutionized the fashion industry. Under his direction, the house not only generated over $20 million in annual revenue but also expanded to New York, and significantly impacted the GDP of France.</image:title>
      <image:caption>This striking narrative of Dior's short but impactful time at the House of Dior made me ponder our own hesitations—the doubts that cloud our decisions, the fear of unworthiness, or the confusion over which path to take. These feelings often prevent us from taking that first step towards our goals. Dior’s story serves as a powerful reminder of what is possible when we combine vision with action.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/bafc82bd-6e2c-42e7-8672-58e05b4ac43a/Galerie+Dior+in+Paris+3.jpg</image:loc>
      <image:title>Blog - What If You Only Had a Decade? - Strategies to help you move forward</image:title>
      <image:caption>Begin with a Plan Outline what you want to achieve and break it down into smaller, manageable tasks. Every journey begins with a single step. Commit to Consistency Whether it's daily, weekly, or monthly, set a pace you can sustain. Progress often comes in waves; the key is to keep pushing forward. Embrace the Learning Curve Every setback is a setup for a comeback. Embrace failures as lessons that pave the way to success. Seek Inspiration Look to stories like Dior’s or others who have achieved greatness in a short time. Let their journeys inspire and motivate you.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1706714836150-MXTMUXZ40QYU4T981LI2/Julie%27s+signature+%281%29.png</image:loc>
      <image:title>Blog - What If You Only Had a Decade?</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/decision-making-frameworks</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/5be673f4-8d98-41bf-8784-6ff602fc310f/dakota-roos-dSRhwPe6v9c-unsplash.jpg</image:loc>
      <image:title>Blog - Things No One Teaches: Decision-Making Frameworks - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1706714836150-MXTMUXZ40QYU4T981LI2/Julie%27s+signature+%281%29.png</image:loc>
      <image:title>Blog - Things No One Teaches: Decision-Making Frameworks</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/navigating-the-evolution-of-decision-making</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-05-30</lastmod>
    <image:image>
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      <image:title>Blog - Things No One Teaches: Navigating the Evolution of Decision-Making in Entrepreneurship - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1706714836150-MXTMUXZ40QYU4T981LI2/Julie%27s+signature+%281%29.png</image:loc>
      <image:title>Blog - Things No One Teaches: Navigating the Evolution of Decision-Making in Entrepreneurship</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/decisions-decisions-decisions</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-04-25</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/ece10a38-054f-49c8-9805-c780e2611511/6cbb21bb-21f1-43f2-966f-9033f5f1c2c1.jpg</image:loc>
      <image:title>Blog - Things No One Teaches:&amp;nbsp;Decisions, Decisions, Decisions… - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1706714836150-MXTMUXZ40QYU4T981LI2/Julie%27s+signature+%281%29.png</image:loc>
      <image:title>Blog - Things No One Teaches:&amp;nbsp;Decisions, Decisions, Decisions…</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/the-art-of-delegation</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-03-14</lastmod>
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      <image:title>Blog - Things No One Teaches:&amp;nbsp;Mastering the Art of Delegation - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1706714836150-MXTMUXZ40QYU4T981LI2/Julie%27s+signature+%281%29.png</image:loc>
      <image:title>Blog - Things No One Teaches:&amp;nbsp;Mastering the Art of Delegation</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/bringing-my-brands-together</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-02-29</lastmod>
    <image:image>
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      <image:title>Blog - Bringing My Brands Together - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1706714836150-MXTMUXZ40QYU4T981LI2/Julie%27s+signature+%281%29.png</image:loc>
      <image:title>Blog - Bringing My Brands Together</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/goal-setting/the-power-of-focus-setting-priorities-for-entrepreneurs-in-2024</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-30</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/7d110422-148d-4227-9d42-66bcebe1a660/patrick-perkins-ETRPjvb0KM0-unsplash-980x653.jpg</image:loc>
      <image:title>Blog - The Power of Focus: Setting Priorities for Entrepreneurs in 2024 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/gratitude/2023-year-in-review</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/cf2a01fc-9db6-47c8-ada4-a18b2e2de016/unseen-studio-s9CC2SKySJM-unsplash-980x653.jpg</image:loc>
      <image:title>Blog - 2023 Year in Review - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/gratitude/importance-of-celebrating-success</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/5bd65ce4-bbb1-44b4-af40-642b3eba625d/scott-warman-rrYF1RfotSM-unsplash-scaled.jpg</image:loc>
      <image:title>Blog - The Importance of Celebrating Success: A Must for Entrepreneurs - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/e2fc58ce-22ff-4c0e-9c46-e1032070ed34/brooke-cagle-uHVRvDr7pg-unsplash-1280x854.jpg</image:loc>
      <image:title>Blog - The Importance of Celebrating Success: A Must for Entrepreneurs - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/mindset/navigating-the-quicksand-getting-stuck-on-the-path-to-growth-and-success</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/3963c5d8-25fd-45fa-b732-37ac1ca643ba/path-to-success-980x551.jpg</image:loc>
      <image:title>Blog - Navigating the Quicksand: Getting Stuck on the Path to Growth and Success - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/d1e85320-1b09-4210-8de3-58f407187910/success-1280x915.jpg</image:loc>
      <image:title>Blog - Navigating the Quicksand: Getting Stuck on the Path to Growth and Success - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/big-dreams/navigating-the-path-to-an-8-figure-business-overcoming-pain-points-and-embracing-triumphs</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/ae41c92b-5161-47b0-8e3f-bc06504a069b/Navigating-the-Path-to-an-8-Figure-Business-980x653.jpg</image:loc>
      <image:title>Blog - Navigating the Path to an 8-Figure Business: Overcoming Pain Points and Embracing Triumphs - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/25957d34-7ab5-4654-9066-161dd1406192/Navigating-the-Path-to-an-8-Figure-Business-Overcoming-Pain-Points-and-Embracing-Triumphs-1280x853.jpg</image:loc>
      <image:title>Blog - Navigating the Path to an 8-Figure Business: Overcoming Pain Points and Embracing Triumphs - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/business-goals/4-pillars-of-a-7-figure-business</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/3018ac5d-4b39-46db-8b42-0f072ce295cc/pexels-suliman-sallehi-2310793-980x702.jpg</image:loc>
      <image:title>Blog - 4 Pillars of a 7-figure business - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/f492fd9e-fcf9-416f-a44f-05e662135e0e/pexels-andrea-piacquadio-3756681-1280x853.jpg</image:loc>
      <image:title>Blog - 4 Pillars of a 7-figure business - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/goal-setting/achieving-goals</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/9ff39d6d-3275-4a10-b9a6-c2197a5f428a/Blog-Post-Image-980x1470.jpg</image:loc>
      <image:title>Blog - Achieving Goals - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - Achieving Goals - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/goal-setting/embracing-balance-and-self-care-the-key-ingredients-to-a-thriving-business-journey</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/d9438180-8cc1-4459-8d02-68623e728564/william-farlow-IevaZPwq0mw-unsplash-980x653.jpg</image:loc>
      <image:title>Blog - Embracing Balance and Self-Care: The Key Ingredients to a Thriving Business Journey - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/8234709f-05ab-4a6b-b169-a25a1bcd667d/pexels-andrea-piacquadio-3673941-1280x853.jpg</image:loc>
      <image:title>Blog - Embracing Balance and Self-Care: The Key Ingredients to a Thriving Business Journey - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/uncategorized/how-to-make-tough-decisions</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/c92f4591-88c1-4a2f-b671-11a26140955e/decisions-980x656.jpg</image:loc>
      <image:title>Blog - How to Make Tough Decisions - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/17731884-43b8-4a55-8fe6-79fcb1b453f6/pexels-andrea-piacquadio-3673941-1280x853.jpg</image:loc>
      <image:title>Blog - How to Make Tough Decisions - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/goal-setting/investing-in-yourself</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/72282a4f-157c-4e58-9f2b-ada912b9bddc/Investing-in-Yourself-980x653.jpg</image:loc>
      <image:title>Blog - Investing in Yourself - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/e88e17e9-2733-421a-b327-93ebcf7f79e8/Investing-in-Yourself_2-1280x853.jpg</image:loc>
      <image:title>Blog - Investing in Yourself - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.julieellis.ca/blog/goal-setting/realizing-success-recipe-for-a-business-that-works</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-01-23</lastmod>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/7682b87f-51a4-47e8-a0d6-7749492350a8/The+business+life+cycle+guide+%282%29.png</image:loc>
      <image:title>Guides - The Business Life Cycle - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/5b5866bd-94d8-4c56-b627-4e91b08576a8/startup+phase.png</image:loc>
      <image:title>Guides - The Business Life Cycle - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/56c5fcf1-6564-442e-b035-9dc394956aa2/retail.png</image:loc>
      <image:title>Guides - The Business Life Cycle - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/bdebdab7-08fc-43ea-ab98-27bf3c02f48d/meeting.png</image:loc>
      <image:title>Guides - The Business Life Cycle - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/e984ffcb-dda3-4438-836b-20ea5aea501c/linkedin-sales-solutions-46bom4lObsA-unsplash.jpg</image:loc>
      <image:title>Guides - The Business Life Cycle - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/5c8cfcdc-bdd6-4634-a0ba-0a003bc9dfcd/customer+service.png</image:loc>
      <image:title>Guides - The Business Life Cycle - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/845cadcf-e8cc-4866-b582-d6a5daacb06d/Business+growth+phases+%28Blog+Banner%29+%283%29.png</image:loc>
      <image:title>Guides - The Business Life Cycle - Business Growth Phases chart took inspiration from the “Exhibit 1: Growth Phases” chart in this article by the Harvard Business Review.</image:title>
      <image:caption>This chart is adapted from the "Exhibit 1: Growth Phases" graph in this article by Harvard Business Review.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/2149d5ce-d6d6-4e1a-a1b7-344d793f9989/KL1_4978.jpg</image:loc>
      <image:title>Guides - The Business Life Cycle - Have you listened to figure 8 yet?</image:title>
      <image:caption>Join Julie as she delves into the world of 8-figure entrepreneurship, blending insightful business strategies with inspirational stories from women who've danced their way to remarkable achievements.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/cdb96aa0-7dd9-4c00-8979-c3c86d6fecfd/meeting+%281%29.png</image:loc>
      <image:title>Guides - The Business Life Cycle - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1726234251678-KJYI0N04XP0EY7AYJZ8R/Business+Stages+gallery+%281500+x+800+px%29.png</image:loc>
      <image:title>Guides - The Business Life Cycle</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/659f5c95aad582611c020362/1726235027478-35Q1QJFIC5N3FTEKMSZE/2.png</image:loc>
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